Real Talk: Microplastics and the Ocean—Let’s Stop Promoting Plastic Waste

A Picture-Perfect Wave of Irony

Picture this: you’re scrolling through TikTok, and someone declares, “I love the ocean,” as waves crash dramatically in the background. But behind those waves lurks a hidden menace: microplastics. Beautiful, right? Then, a plastic shampoo bottle makes its appearance—an ad, a paycheck, a promotion.

Let’s be real. If you’re in a position to influence others—especially through a paid partnership—you could use that platform to spark change. Because while the ocean waves look pretty on camera, microplastics—those tiny plastic particles harming marine life and ecosystems—are crashing in too, and they’re not nearly as photogenic.


Empowerment Over Shame: Choose Your Influence Wisely

This isn’t about belittling someone’s choice of products. Everyone has routines, preferences, and habits they love. But when you’re endorsing a product, especially on a paid platform, you’re doing more than using it—you’re encouraging others to buy it. You’re amplifying its impact.

Imagine the difference if that ad showcased a sustainable, plastic-free alternative instead. That single decision could inspire thousands of people to choose differently. It’s not just about you; it’s about the ripple effect you create.

Quick Fact: Over 8 million tons of plastic end up in our oceans every year, much of it from single-use products like shampoo bottles. Let’s change that narrative.


A Sustainable Comeback: Shampoo Bars Aren’t New

Let’s set the record straight: shampoo bars aren’t a novel invention. They’ve been around for centuries, quietly outperforming their plastic-bound counterparts. Yet somehow, we’ve normalized the idea that liquid shampoo in a disposable bottle is the standard.

Here’s why shampoo bars are the better choice:

  1. Zero Waste: No plastic, no problem. Most shampoo bars come with recyclable or compostable packaging.
  2. Long-Lasting: One bar often replaces 2-3 bottles of shampoo.
  3. Travel-Friendly: No spills, no TSA liquid limits—just toss it in your bag and go.
  4. Eco-Friendly Ingredients: Many bars are crafted with biodegradable formulas, so you’re not washing harmful chemicals into waterways.

Storytime: The Snapback That Sparked Reflection

Not long ago, I commented on a TikTok ad that featured a creator holding up a plastic shampoo bottle after professing their love for the ocean. My comment? “You love the ocean, but you’re promoting plastic waste?” Their response was swift: “Be realistic. People need shampoo.”

Fair point—but here’s my realistic take: shampoo bars exist. They’re effective, accessible, and environmentally friendly. The real question is, why are we clinging to outdated norms when better alternatives are right in front of us?


The Microplastic Problem: Let’s Get Real

When you promote plastic waste, you’re indirectly contributing to the microplastic crisis. These tiny plastic fragments find their way into marine ecosystems, harming wildlife and, eventually, humans.

Here’s how it works:

  1. Plastic waste enters the ocean.
  2. UV rays and waves break it down into microplastics.
  3. Marine animals ingest these particles, mistaking them for food.
  4. Microplastics move up the food chain—straight to our plates.

It’s not enough to say, “I love the ocean,” while promoting the very practices that harm it. If you love the ocean, show it. Let’s normalize choosing products that align with that love.


Small Changes That Make a Big Impact – say bye to Microplastics in the Ocean

Here are a few easy ways to start reducing your plastic footprint today:

  1. Switch to shampoo bars.
  2. Use reusable bags, bottles, and utensils.
  3. Opt for biodegradable cleaning products.
  4. Support brands with eco-friendly practices.
  5. Spread the word—your influence matters.

But Are Shampoo Bars Really Worth It?

Q: Do shampoo bars actually clean your hair as well as liquid shampoo?
A: Absolutely. Most shampoo bars are packed with high-quality ingredients that cleanse and nourish your hair without harsh chemicals.

Q: Aren’t they expensive?
A: While the upfront cost may seem higher, one bar lasts as long as 2-3 bottles of shampoo, making it cost-effective in the long run.

Q: Where can I find them?
A: Right here at Cooper Delivered! Check out our eco-friendly shampoo bars—crafted for effectiveness and sustainability.


Imagine the Ripple Effect and No Microplastics Your Choices Matter

Every time you choose a sustainable product, you send a message. When one person says no to promoting plastic waste, others follow. Brands take notice. The industry changes.

You could be the one to start that ripple. You could be the creator who inspires change, the consumer who demands better, the voice that amplifies a movement.


Let’s Make Waves Together

This isn’t just about TikTok influencers or ads. It’s about all of us. It’s about walking into a store and asking, “Why aren’t shampoo bars on every shelf?” It’s about opening your bathroom cabinet and making small, meaningful swaps.

Let’s commit to loving the ocean—not just in words, but in actions. Together, we can turn the tide against plastic waste.

Have you tried shampoo bars yet? Let us know your experience in the comments. Need help making the switch? Check out our range of sustainable products today.

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